A millionaire entrepreneur behind a luxury cinema chain is locked in a battle with villagers after applying to convert a barn into a boutique hotel.
A millionaire entrepreneur behind a luxury cinema chain is locked in a battle with villagers after applying to convert a barn into a boutique hotel.
Daniel Broch, who founded the Everyman Cinema Group, wants to convert the 59ft by 26ft concrete structure in upmarket Blakeney in Norfolk. As well as three or four guestrooms, the new building would include a farm shop and office.
But locals are opposed as they argue it would ruin spectacular views over salt marshes that sit within the North Norfolk Coast Site of Special Scientific Interest, due to the wildlife the area attracts, and is classed as an Area of Outstanding Natural Beauty (AONB). Objectors include a woman who complained: ‘We’re not very keen on it at all, it’s just about developers versus the AONB.
‘You can see it from here, you can see it from the coast path, you can see it from out on the water, you can see it from Cley. ’ Another local warned it would have a ‘devastating impact’ on the landscape. Blakeney Parish Council also voiced concern, saying the hotel would damage the ‘special qualities’ of the AONB. As well as three or four guestrooms, the new building in Blakeney, Norfolk, would include a farm shop and office.
The site in question is opposite an imposing property called Bliss Blakeney, which the couple sold for £6 million in 2022 after getting permission to demolish a 1960s house ten years earlier. The luxury home, which came with it own cinema and swimming pool, was described by agents Savills as ‘one of the most outstanding coastal houses to come to the North Norfolk market in recent years’.
It was bought by prize draw firm Omaze, which raffled it off in 2023 and gave a portion of the profits to charity. Further explaining his attraction to north Norfolk, Mr Broch said: ‘What we’re talking about is a love story about a girl who took a chance on a boy years ago and brought that boy back to the place where her heart was - which was Norfolk, where she grew up.
The two of us became four and the backdrop to that story was the Norfolk coast. ’ Mr Broch, who was contacted for further comment, founded the Everyman Cinema Group in 2000 after buying a struggling venue in Hampstead, London. It now runs 49 sites, although he stepped down in 2008 to pursue other ventures
Daniel Broch Everyman Cinema Group Norfolk Blakeney AONB North Norfolk Coast Site Of Special Scientific Wildlife Spectacular Views Farm Shop Office Luxury Home Cinema Swimming Pool Prize Draw Firm Omaze Love Story Norfolk Coast
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