Sponsored | Diageo – home of JohnnieWalkerSA and Smirnoff – has created a R25 million relief fund to help their partners start trading again and keep walking during this rebuilding time. Read how they are helping:
Alcohol industry heavyweights Diageo, makers of Johnnie Walker and Smirnoff, pledge a R25 million relief fund to get their partners trading again – fast
The relief fund will prioritise getting these community businesses back on their feet by not only helping with rebuilding and repairs, but by giving them a stock injection. This is important as so many tavern owners don’t have insurance – or the resources to rebuild without significant help. Many of these businesses – 60% of which are women-owned – have grown organically from one person selling a quart or two into thriving community businesses. These women are also breadwinners and, so far, the actual number of these businesses affected has yet to be quantified. However, to get a sense of the scale of the destruction 260 grocer outlets were looted and/or destroyed.
The relief fund will prioritise getting these community businesses back on their feet by not only helping with rebuilding and repairs, but by giving them a stock injection so that the businesses have something to trade, as well as giving them cash so that they are able to pay staff and suppliers, and offering payment reprieves to enable them to get back on track faster.
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