Starbucks joins the likes of Unilever, Coca-Cola and Verizon in pausing social media ads over hate speech online
A Starbucks store sign is shown during the Covid-19 outbreak in Valparaiso, Chile April 9, 2020. Picture taken April 9, 2020.
The coffee chain's announcement follows statements from Unilever, the European consumer-goods giant behind Ben & Jerry's ice cream and Dove soap; Coca-Cola; cellphone company Verizon and outdoors companies like Patagonia, Eddie Bauer and REI; film company Magnolia Pictures; jeans maker Levi's and dozens of smaller companies.
Free Press and Common Sense, along with US civil rights groups Color of Change and the Anti-Defamation League, launched the campaign following the death of George Floyd. “Our conversations with marketers and civil rights organizations are about how, together, we can be a force for good,” said Everson, vice president of Facebook’s global business group.
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