After a tumultuous year, Sonos is launching into the video streaming market with a new device codenamed Pinewood. Priced between $200 and $400, Pinewood aims to be more than just another streaming box, offering a unified interface for multiple platforms, universal search, and physical remote control. It also functions as an HDMI switch, enabling lag-free audio transmission to Sonos soundbars and creating surround sound setups using existing Sonos speakers.
After the most tumultuous nine months in Sonos ’ history, the brand is trying to find its footing again. Even as work continues to rehabilitate the company’s beleaguered mobile app, Sonos is planning to take a big swing in a new product category: it’s getting into video for the first time. In the coming months, Sonos will release a streaming player that sources tell me could cost between $200 and $400 — a truly staggering price for its category.
But now the company has a new interim CEO, Tom Conrad, who will host his first earnings call as Sonos’ leader on Thursday. He’ll undoubtedly stress that improving the company’s oft-criticized mobile app remains priority number one. But I’ll be listening to hear what Conrad has to say about the future. --- Do you know more about what went wrong at Sonos under Patrick Spence? In my time at The Verge, I’ve covered Sonos more comprehensively than any other company.
SONOS STREAMING VIDEO HARDWARE SURROUNDSOUND
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