BeReal is a popular smart phone app where users send spontaneous pictures to each other.
Fur ban protesters with the People for the Ethical Treatment of Animals prior to a news conference at Los Angeles City on Tuesday, Sept. 18, 2018 and notification from the BeReal app
The organization asked Voodoo Games, BeReal’s parent company, to swap the phrase with “say peace” to promote kindness toward animals it says experience abuse in the dairy industry.
Bereal Cheese Animal Abuse Say Peace Dairy Industry Voodoo Games Kindness
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