New VIP+ Analysis: With the costly axing of “Jupiter’s Legacy” after one season, Netflix pivots on its bid to birth a superhero franchise.
on content this year, but what we've got here is more than just a one-off misfire.
If Millarworld brings to mind Disney’s Marvel, that’s no coincidence. Millarworld was Netflix’s small but important bet that it could hatch its own IP in the mold of Marvel, which is without peer within the industry in its ability to maximize monetization of superhero franchises. "Jupiter's Legacy" is proof positive that slapping tights and capes on actors is not quite as simple as it seems. What Netflix is figuring out the hard way here is if it wants to create its own superhero phenomenon, there's a learning curve ahead.
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