Netflix's early decision to reveal Witcher's Geralt re-casting has lead to some... interesting advertisement ideas.
Liam Hemsworth. Projected billboard campaigns appearing in locations across the UK simply stating “Yes, he’s still Geralt in season 3,have drawn ire not just for re-reminding people of the incredibly unpopular decision to re-cast’s primary star, but because of how dismissive the billboards feel about the decision itself in the first place.
Cavill’s exit from the series, while rumors have been left to spread like wildfire—with the fact thatfans have had to sit with the news for so long Netflix thought it necessary to re-poke the bear is, suffice it to say, going down a bit weirdly.And that’s even before you get to the fact the campaign feels bizarrely petty towards Liam Hemsworth who...
anyway? Netflix is far from the first, and will be far from the last, massive behemoth of an entertainment company wielding the language of fandom to appear relatable in this manner—and they’re far from the first or the last to have it back fire and just make them look incredibly out of touch, either.
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