Creed will name a new CEO as Sarah Rotheram is to leave the Kering-owned niche fragrance brand after almost five years at its helm.
brand’s chief executive officer at the end of October, according to a statement obtained from Creed’s parent companyKering Beauté revealed it was acquiring Creed in late June 2023 in a deal that reportedly cost about $3.8 billion. That marked the French luxury group’s first major acquisition after starting to build an in-house beauty division in early February 2023.
“Creed still has tremendous potential, and I want to warmly thank Sarah for setting the business on the path to continued success, and also wish her the best on her next endeavor,” Cornaggia said. She shared thanks with the entire team, distributors, retailers and customers, too. Rotheram said she looks forward to seeing Creed go from strength to strength. “As I believed right from the start of the journey with Kering, the opportunity for this unique heritage perfume house to be welcomed into such an iconic family of global luxury houses is immense,” she said.
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