The 25th anniversary of Pokémon's U.S. release marks the brand as officially 'vintage,' which has collectors weighing the value of their cards. Two experts project the future of the global phenomenon.
Pokémon is moving into its 25th year. The quarter-century anniversary of the 1999 Pokémon release in the U.S. marks the brand as officially "vintage," which has collectors assessing the value of their cards and other collectible items.
These older cards are being sold based on grade, quality and rarity rather than the game-play element, Turner said. Certain Pokémon cards have seen a large spike in value recently, according to Turner and Goldin Auctions pop culture lead Jared Mast. Mast, who is based in Florida, told Fox News Digital that he’s seen cards exceeding five to 10 times their original value for the last several years.
Pikachu doesn’t ever have a bad game or a bad season," he said. "Sports cards are very much tied to the performance of a real human. Pokémon is not." Baseball great Mickey Mantle had his 1952 rookie card sell for $12.6 million in 2022, ESPN reported — and Turner projected that another 25 years could mean an even larger surge in value for Pokémon. "I think you’re going to have a $10 million Pokémon card," he said. "I wouldn’t doubt that at all.
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