YouTube Shorts was launched two years back to counter the rising popularity of the format on TikTok and Instagram.
The US tech giant won a ruling on Thursday paving the way for the UK High Court to settle a dispute with short-film firm Shorts International Ltd., which alleges YouTube’s use of the word"short” infringes its trademarks.
Alphabet launched its short video platform on YouTube two years back to counter the rising popularity of the format on rival mobile apps of TikTok Inc. and Instagram Reels of Meta Platforms Inc..
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