Karissa is a senior reporter at Engadget, covering Meta, Twitter, TikTok, Snap and all things social media. Her interests include tech policy, internet culture, and all the ways our online activities shape our IRL selves.
X, whose top executives have long railed against advertisers who fled the platform amid concerns over hate speech, is now also suing them. X has filed an antitrust lawsuit against the Global Alliance for Responsible Media and several of its members, including Mars, Unilever and CVS Health, CEO Linda Yaccarino said in an
According to Yaccarino, the group engaged in an “illegal boycott” of X. “The consequence - perhaps the intent - of this boycott was to seek to deprive X’s users, be they sports fans, gamers, journalists, activists, parents or political and corporate leaders, of the Global Town Square,” she wrote.GARM is part of the World Federation of Advertisers and was created to come up with brand safety guidelines for online advertisers.
Linda Yaccarino CVS Health GARM World Federation Of Advertisers Safety Guidelines
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