Why orange juice is so expensive

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Why orange juice is so expensive
EnvironmentUnited StatesOrange Juice (Mar'23)
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Orange juice futures are hitting records as growers lose millions of dollars annually. U.S. citrus production is plummeting amid weather and disease extremes.

U.S. orange production has plummeted as the industry faces volatile threats from extreme weather events, an incurable disease and economic pressures."Citrus production in the United States pretty dire situation right now," Daniel Munch, economist at the American Farm Bureau Federation, told CNBC. "When you have a lack of supply that's unable to meet demand, prices for consumers shoot up.

A large part of the problem can be traced to the spread of citrus greening disease, which is considered to be one of the most serious plant diseases in the world that is currently incurable. Some of the key research areas include fruit breeding for citrus greening-resistant varieties, antimicrobial treatments and other pest control solutions, like crop covers."We've developed a very unique precision delivery technology called Trecise, that we're able to insert into the tree and deliver a very reduced amount of an antimicrobial, "O'Shea told CNBC.

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