Did you own this legendary knit?
. Among these gems, one Instagram post caught my attention: A fresh-faced model with blonde hair and blue eyes was wearing a turtleneck with colorful thick stripes that reminded me of a candy cane. The model on the right wore the same print but in a beanie. The text on the campaign read: “Holiday Is Here” with “The Chunky Turtleneck” underneath. The image hailed from the heyday of fashion in 2000 and ran in magazines in the festive month of December.
I immediately scoured the internet until I found a version on eBay that was selling for $75. . This striped sweater seemed to symbolize all of those joyful teenage years of me shopping at Gap. I had to have it. I had to be embalmed in this happy yarn. A few days later, when my plush package finally came, I was finally cocooned inThe fabric wasn’t well-woven Shetland wool or a butter-soft cashmere, but rather some cotton blend that was not particularly warm.
Bise, who worked at Gap from 1996 to 2000, remembers the sweater fondly. “The catchphrase for Gap for Holiday 2000 was “Holiday Is Here,” and nothing epitomized that feeling more than The Chunky Turtleneck Sweater,” Bise says. “This thick cotton item was a significant change for Gap. The company had offered much sleeker silhouettes for the previous several seasons, so this item appealed to a wider range of customers in age and body shape.
The chunky version of that sleek silhouette, and those wild stripes, was the brainchild of former Gap designer Elliot Staples. He initially thought up a thinner version in 1996 named the Crazy Stripe Sweater, which was crafted from neutral and rainbow lambswool and came in a crewneck form. “Of course, the rainbow one was the clear winner, and it became an instant Gap icon,” writes Staples. A best seller, Gap revisited the design in 2000, transforming it into the Chunky Turtleneck.
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