Why are investors increasingly interested in schemes that increase biodiversity?

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Why are investors increasingly interested in schemes that increase biodiversity?
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Why are investors increasingly interested in schemes that increase biodiversity?

Biodiversity appears to be a relatively simple concept that is relatively easy to measure.You have probably heard about voluntary carbon offset—if not from elsewhere, from buying plane tickets, where, after you have paid for the ticket, the tax, the seats, maybe the luggage fee, and the priority boarding, you have an option to also pay to offset your carbon footprint.

Companies get to do this, too, and, unlike you, they get to brag about it. The question is: Does it make a difference to the investors?in 2023. That piece was extremely skeptical about just how much difference such a voluntary carbon offset makes. The result of this article was not, or not primarily, an overall negative reaction to the very idea of voluntary carbon offset. It was a more discerning attitude toward what kind of carbon offset is at stake. Some of this is straightforward and predictable: Official certification of various carbon offset schemes became more important. But some others are more complex, less predictable, and have a lot to do with human psychology. The most important of this is that, according to the new study, investors are more and more interested in carbon offset schemes that increase biodiversity. Why biodiversity, one might ask? And the answer appears to be that biodiversity is a relatively simple concept. And it is also relatively easy to measure. One issue with the very idea of carbon offset is that it is extremely complex and hard to quantify. Biodiversity is much simpler and easier to quantify. Human minds—very much including the mind of investors—have their limits. The simpler and easier it is for us to understand the message, the more likely it will resonate with us. Ironically, the concept of biodiversity is not at all simple, and increase in biodiversity is much more difficult to quantify or predict accurately than one would think. But this is not what matters here. What matters is that biodiversitysimple and easy to quantify. And the human mind—the mind of investors very much included—cherishes the appearance of simplicity.is professor of philosophy at the University of Antwerp and Cambridge University and the holder of a multi-million Euro ERC Grant on integrating philosophy, psychology, and neuroscience.Self Tests are all about you. Are you outgoing or introverted? Are you a narcissist? Does perfectionism hold you back? Find out the answers to these questions and more with Psychology Today.

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