For Variety VIP+ Subscribers: Who Can Learn From the Box-Office Success of ‘Sound of Freedom’?
filtering service that allows users to select content they want removed from what they stream, it was launched in 2021 by a quartet of Mormon brothers, but the company is mostly known for crowdfunded projects revolving around Christian themes and stories, such as “The Chosen,” a self-releasedLike VidAngel, Angel Studios was active in the VOD space, but decent turnout for limited theatrical releases of select “Chosen” episodes in 2021 and 2022 undoubtedly caused the company to change its tune,...
The success of “Sound of Freedom” is bound to be a resounding call for others to utilize the theatrical market. Conservative media company the Daily Wire, co-founded by political commentator Ben Shapiro, boldly announced its foray into scripted content with 2021’s active-shooter flick “Run Hide Fight” but keeps its films confined to its own Daily Wire+ streaming service.
While the Daily Wire does schedule live debuts for its films on YouTube, they aren’t available to rent or purchase thereafter, a business decision that runs in stark contrast to Angel Studios, which not only offers its library on VOD but has licensed “The Chosen” to Peacock and Netflix. Since “Run Hide Fight,” the Daily Wire has only released three scripted films, the last of which, “Terror on the Prairie,” bowed in June 2022. That film was the culminationset up with star Gina Carano after her abrupt firing from Disney’s “The Mandalorian” following multiple political posts on social media that were deemed controversial.
Still, “Terror on the Prairie” was far from a streaming calling card. Like Hollywood, Daily Wire keeps viewing numbers close to its chest, but it did disclose that Daily Wire+ had reached a
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