‘Wakanda’ Success Shows Iger What Disney Film Strategy Needs

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‘Wakanda’ Success Shows Iger What Disney Film Strategy Needs
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New VIP+ Analysis: As surprising as Disney’s CEO swap was, its latest theatrical success should lead the way toward a better future.

But following its second weekend at the box office, it’s clear “Wakanda Forever” means the Marvel brand is as strong as ever.

Ignoring the Marvel vs. Marvel comparisons, “Wakanda” massively lifted the overall box office during 2022’s fall slump, a feat that Warner Bros. DC film “Black Adam”in achieving during October ― a good sign for this week’s extended holiday weekend. Disney stock was up 5% the day “Wakanda” released, following its 13% post-earnings tumble, but began to fall again in the days after the premiere.that Disney CEO Bob Chapek was to be replaced by his predecessor, Bob Iger, Disney stock rebounded more than 6% Monday, a seeming vote of confidence from investors that the company made a smart call.

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