Travis Scott: Photos from the Billboard cover shoot of the rap star.
the King of Rage, is preparing to unleash a performance that will take his career to new heights — literally. Scott has already notched a dizzying number of accomplishments for a modern hip-hop star: four No. 1 albums on the Billboard 200, the highest-grossing tour ever by a solo rap act, the first rapper to sell out Los Angeles’ SoFi Stadium. But tonight, perched on the roof of Mercedes-Benz Stadium and not much more than 10 feet from its edge, he’s dreaming even bigger.
As his latest song, “4X4” — which became his fifth Billboard Hot 100 No. 1 when it debuted atop the chart in early February — pulsates through the speakers, La Flame rubs his hands together before launching into the pretape of his halftime performance for the College Football Playoff National Championship. At the cue of video director Gibson Hazard, rap’s ultimate daredevil bounces around fearlessly, savoring the thrill and danger of the moment.
The 33-year-old native Houstonian, who was once a ball boy for the NBA’s Houston Rockets, has love for his hometown’s sports culture — and its accompanying theatrics — that runs as deep as his passion for its unique strain of Southern hip-hop. As a teen sitting in his grandfather’s kitchen, he watched the nail-biter 14-inning game-three battle between his beloved Houston Astros and the Chicago White Sox in the 2005 World Series from his grandfather’s kitchen .
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Travis Scott’s ‘4X4’ Debuts at No. 1 on Billboard Hot 100“4X4,” on Cactus Jack/Epic Records, totaled 16.2 million official streams, 2.9 million radio airplay audience impressions and 167,000 sold (digital and physical singles combined) in the United States Jan. 24-30. The track is the 1,178th No. 1 in the Hot 100’s 66-year history and the 82nd single to debut in the top spot.
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Kai Cenat: Photos From the Billboard Cover ShootKai Cenat: Photos from the Billboard Power 100 cover shoot.
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Travis Scott Debuts New Song '4x4' at College Football Playoff Halftime Show, Announces Philanthropic InitiativeTravis Scott debuted his new song '4x4' at the College Football Playoff National Championship halftime show on January 20th. The single will officially release on January 24th and will be accompanied by a philanthropic initiative with 100% of net proceeds from special merchandise benefiting Direct Relief's California Wildfire Response Fund. Scott also previewed the song on social media and during an appearance on the Billboard Awards.
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Travis Scott Visits Inmate Firefighters Battling LA WildfiresMusic superstar Travis Scott recently visited the Rose Bowl Complex in Pasadena, California, to show his appreciation for the inmate firefighters participating in the battle against the devastating Los Angeles wildfires. Scott met with members of the Anti-Recidivism Coalition, a group of nonviolent security inmates who are actively fighting the fires alongside first responders.
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Travis Scott Drops New Single '4x4' to Benefit California Wildfire VictimsTravis Scott has released his highly anticipated single '4x4', which will benefit Direct Relief's California Wildfire Response Fund. Sales from the track will go towards aiding those affected by the recent wildfires. The song previously served as the official theme for the College Football Playoff National Championship halftime show, where Scott performed a snippet of the song.
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Travis Scott Evades Police & Steps into the Wrestling Ring for Hardcore ‘4×4’ Video: WatchTravis Scott has released a visual to his '4x4' video. Watch the clip here.
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