Taylor Swift sold more than 2 million tickets on the first day of her tour's presale, a record, despite glitches affecting Ticketmaster’s booking system
Taylor Swift’s presale for her first tour in five years broke sales records as millions of fans rushed to snap up tickets despite glitches affecting Ticketmaster’s system and backlash from politicians over the ticket seller’s power.
Ms. Swift’s 52-date stadium run sold over two million tickets on Tuesday—more than any other artist in a single day, according to the company. Tuesday’s presale was limited to a select group of people who had registered with Ticketmaster, part of an effort to ensure that actual fans, rather than scalpers, got first crack at tickets.
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