This humble snack is making a comeback as Gen Z's latest health food obsession

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This humble snack is making a comeback as Gen Z's latest health food obsession
LifestyleCheeseFood Trends
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Gen Z’s new food obsession is an old classic: cottage cheese. The low-fat, low-calorie snack is having a moment on TikTok — and flying off shelves in grocery stores despite a spike in dairy prices.Cottage cheese isn’t a typical favorite because of its lumpy texture and taste, but supermarkets have reported a surge in sales — and one influencer even dubbed it “Im obsessed with option 1 😍 Option 1.

Her recipe includes mashing avocado with spring onion, basil and parsley, then seasoning with salt and pepper, putting the avo mash on toast and adding the cottage cheese on top.“Made this last night, was absolutely delicious, thank you!” another said., cheese has seen its highest level of sales in 40 years, particularly cottage cheese which has surged in popularity with young, health-conscious consumers who are sharing their foodie finds with followers on social media.

“The importance of viral trends cannot not be denied, and witnessing some varieties blow up in popularity thanks to TikTok and Instagram is brilliant as it can breathe new life into long-established products which have been able to capture a new audience,” Anne-Laure Farrar, UK market insight manager from The Knowledge Bank, said in a statement.

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