No waiting lists. No bespoke tailoring times. Just killer big day-worthy looks.
The 11-piece edit is full of Molly’s greatest hits, from her signature smocks to the tumbling tulle dresses which, she promises, have not been condensed volume-wise for ready-to-wear. The really, really short one destined for brave brides who don’t mind peekaboo hemlines is a team favourite but, says Goddard, the entire energising process has been a delight to work on. Each effervescent look is emblematic of a creative whose work is lighthearted and romantic.
The most elaborately frilled confection has to be laid across three tables with six studio staffers providing the manpower to manoeuvre it.A word or two on the accessories. Coloured veils make for an electrifying final flourish to the delectable ivory dresses, while metallic flats facilitate dancing and the taffeta scrunchie and crochet beribboned bags can be worn long after walking down the aisle.“I hate the thought of anyone not feeling comfy,” says Molly of her bridalwear USP.
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