The joy of the open road — and the open-air hotel corridor
Just about everyone recognizes that the midcentury-modern noun motel is a portmanteau derived from two pre-existing words: motor and hotel. But it turns out there’s a more technically correct term for the lodging format:That’s an industry term of art, according to a New York Times report, for a market sector that’s suddenly hotter than perhaps at any time since its heyday in the 1950s and 1960s.
In places like Palm Springs, Calif., and Austin, the capital of automobile-centric Texas, the trend was well underway, with demand for overnight accommodations and retro or even kitschy motifs inspiring developers to sink funds into converting tired motels to hipster havens, years before the onset of the coronavirus pandemic.
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