Does the Apple VisionPro's high price matter? Not when it's already given VR its iPhone moment and changed the market forever -- even before it's come out.
“One more thing” means you’re about to be treated to something groundbreaking — and that’s exactly what happened when Apple CEO Tim Cook uttered those fateful three words at the end of the recent Worldwide Developers Conference 2023 keynote. The Apple Vision Pro is not just another VR headset; no, it’s an incredible piece of technology that pushes the boundaries of what we can expect from both virtual reality and augmented reality.
Related I’m not sold on the Vision Pro I truly can’t understate this: I’m really, really not confident the Vision Pro is going to be a hit. Apple’s presentation spent a long time trying to persuade us to wear the Vision Pro all the time, and, well, that seems like a terrible idea.
But ultimately, the Vision Pro is held back because, er, who is it actually for? Granted, everyone is going to want one. But why are you going to need one? VR headsets have traditionally been the domain of gamers, so will it be great for them? Well, not really. You’ll be able to play over 100 Apple Arcade games at launch, but I can play over 100 Apple Arcade games on my iPhone 8 right now without it being strapped to my face.
There’s only one issue with that last statement: “myself.” Doing anything on the Vision Pro is a solitary experience, and that goes for watching movies and TV shows. If you like to watch anything with friends or family, you won’t be doing it on the Vision Pro. That is, unless every one of your friends and family has a Vision Pro, at which point you can use SharePlay to watch a movie at the same time.
The Vision Pro is already making waves The fact that Apple Vision Pro exists is enough to change the game dramatically.
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