Loop aims to digitise South Africa’s taxi industry and make it safer for drivers and commuters, beginning by connecting drivers and clients during quieter periods.
Have you ever waited along the road for a minibus taxi to pass, and when it does it’s already full? A new digital platform launched in Mitchells Plain, Cape Town aims to connect commuters with registered taxi drivers at the click of a button.The platform was designed with input from local taxi associations, drivers, and commuters.
Loop founder Imtiyaaz Riley says he got the idea for the platform from seeing challenges experienced by members and customers of the Manenberg Taxi Association, where his father is also a member. “We’re trying to create an extra market where taxi drivers can also benefit and drive more taxi trips daily with a seamless and safer approach.”
Like a trip on an e-hailing service, clients will be able to message a number on their WhatsApp and insert their current location and where they want to go.
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