The horror phenomenon SmileMovie will be streaming soon.
Smile if you’re in the mood for a horror film this week, because Paramount+ just announced that the horror phenomenon Smile will be available to stream as early as tomorrow. Subscribers will be able to watch it on the platform and non-subscribers can buy it on other digital platforms. The story centers around a woman who gets increasingly desperate as she starts to notice something unsettling: People give her a wide and creepy smile just before trying to attack her.
The movie’s success doesn’t come as a shock: On top of the intriguing subject and its mandatory twists, Smile also inspired a viral marketing campaign that placed people smiling in ordinary events just as creepily as they do in the movie. The campaign also encouraged viewers to report the creepy-smiling they witnessed, which of course made the whole thing even more intriguing and fun to participate.
COLLIDER VIDEO OF THE DAY Smile is a Horror Hit The campaign definitely worked: Smile grossed over $200 million worldwide at the box office, against a small budget of around $17 million. Due to this amazing turnout, Paramount celebrates Smile as the #1 original horror film of the year – and if you haven’t watched it, you’ll finally find out what all the fuss is about this week.
Smile is also considered a breakout role for leading lady Sosie Bacon. She’s already starred in high-profile titles like Netflix’s 13 Reasons Why and HBO’s Mare of Easttown, but this became her first major leading role, and Bacon’s performance was praised universally. Aside from her, the cast also features Jessie T. Usher , Kyle Gallner , Robin Weigert , Caitlin Stasey , Kal Penn , and Rob Morgan .
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