SF mayor’s race is about to get real, get nasty — and get real nasty

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SF mayor’s race is about to get real, get nasty — and get real nasty
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If voters haven’t begun to think about the mayor’s race, that'll change soon. The candidates certainly figure to give us more to think about.

As the stretch run of the mayor's race approaches, the amassed sums of money will be spent ... and figurative punches will be thrown. To left, clockwise: Daniel Lurie, Mayor London Breed, Mark Farrell, Ahsha Safaí, Board President Aaron Peskin. Photo amalgamation by Junyao YangThey sing songs about April in Paris. But nobody has much to say about August in San Francisco.

Except, in this case, if you’re perceived as a belligerent asshole during your joust, the vanquished candidate’s voters sour on you and you don’t get the armor. So, that’s a challenge. It’s always better for your opponents to self-immolate or have the big hit delivered by someone else: An opponent, a newspaper — or an independent expenditure committee, bursting at the seams with funds.

We may even be getting a preview of what’s to come. All you have to do is Google Mark Farrell . The No. 1 result as of Aug. 18 was a sponsored link reading “Don’t Trust Mark Farrell” and taking you toToothpaste money for him. Lurie will have enough funding that he won’t even have to balance his spending needs, as other campaigns must. Team Lurie can essentially spend on whatever it wants.

What does this mean? A few things. First of all, in none of these polls is Peskin yet doing well enough. But there is a very big universe between 12 percent and 22 percent and it would seem to indicate that the truth is out there and no one poll or methodology is catching it.

It won. She lost. And yet, sometimes you win by losing. This seems to be such a case for Breed, or at least it could be. Prop. H, remember, shifted citywide elections, like mayor, from odd years — . This year, with yet another epochal presidential election on tap and hometown product Kamala Harris headlining the Democratic ticket, it’s not inconceivable that San Francisco could shatter its— counter to what she thought in 2022, she actually actually would’ve been vulnerable in 2023.

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