The NFL announced Tuesday that Amazon Prime Video will stream a game on the day after Thanksgiving. The first Black Friday game will kick off at 3 p.m. EST on Nov. 23, 2023.
Prime Video is in its first season as the exclusive carrier of “Thursday Night Football” and will expand to 16 games next season.
Marie Donoghue, Amazon’s vice president of global sports video, said discussions about a Black Friday game began while the original contract was being negotiated last year, but that it picked up more steam this year.“Given what that day already means to millions of Americans, and how many of them interact with Amazon and what a strong presence Amazon has. And also, the fact that there were no NFL games on that day, we thought we could treat it like a Super Bowl,” she said.
The United States will face England in a World Cup group stage match on Fox at 2 p.m. ET. College football has long used Black Friday as a day to showcase rivalry games, and this year is no exception with Texas vs. Baylor, North Carolina vs. NC State, Missouri vs. Arkansas, Iowa vs. Nebraska and Florida State vs. Florida among the matchups.
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