The NFL has had success on the Prime platform this season. The addition of a Black Friday game on Amazon will surely test the product’s reach.
Amazon and the NFL announced Tuesday that Prime Video will exclusively stream a newly-scheduled Black Friday game the day after the Thanksgiving holiday.
“Thanksgiving is synonymous with football and we’re excited to give our fans another day of NFL action during this holiday weekend,” said Hans Schroeder, Chief Operating Officer of NFL Media. “Amazon is uniquely positioned to partner with us for this game as Black Friday is one of the most important days of the year for their business.”this season. The addition of a Black Friday game on Amazon will surely test the product’s reach.
“Thursday Night Football has already proven tremendously successful on Prime Video, delivering millions of viewers every week, and we’re excited to expand our relationship with the NFL with the inaugural Black Friday game, starting next year,” said Jay Marine, Global Head of Sports at Prime Video. “Black Friday is the unofficial start of the holiday season, and we’re thrilled to kick it off with a gift for football fans across the country with this new game.
Ryan Fitzpatrick, Andrew Whitworth and Richard Sherman sit on the set of Amazon Prime Video’s “Thursday Night Football” broadcastThe first ever Black Friday game will kickoff on November 24, 2023 at 3 p.m. ET. The teams involved will be announced when the 2023 NFL schedule is released.
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