WWD rounds up the new pre-fall collections from key contemporary brands, highlighting their diverse inspirations. Cinq à Sept blends prairie-western influences with '70s vibes, Alice + Olivia embraces modern Americana with a touch of Midwestern charm, and Le Lis Blanc draws inspiration from Rio de Janeiro's golden era, fusing 1950s and '60s nostalgia with a modern edge.
2025 season, offering a diverse range of vacation wear, summer essentials and new takes on quintessential sources of inspiration. Here, WWD rounds up the new pre-fall collections from some key brands in the contemporary market.“As with every Cinq à Sept collection, there’s an underlying tone of boho-femininity, with an edge,” Siskin said.
“This collection was very much inspired by the joy of sort of a perfect summer day well spent and the clothes that would outfit that day,” Rag & Bone’s chief merchandising and design officer Jennie McCormick said of the brand’s“It’s really grounded in denim, and there’s incredible textures, which makes the delivery feel exciting. We also focused on the idea of set dressing, which is explored in different ways. The reason why we think that’s relevant for this type of season is it’s just easy.
A spring trip to the New York Botanical Gardens set the tone for Derek Lam 10 Crosby. The brand has laid the groundwork for a bit of a reset and now is charting a path forward. “Being a New York brand, it was important for us to base that inspiration off of what’s around us,” said Yana Popov, the brand’s design director. “What’s in New York is really important.”“It’s meant to feel like light, happy and and fresh.
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