Ever get your McDonald’s order mixed up at an AI-powered drive-thru.
FILE - A McDonald's restaurant is seen, Feb. 14, 2018, in Ridgeland, Miss. McDonalds confirmed, Tuesday, June 18, 2024, that its decided to end a global partnership with IBM, which has been testing an artifical intelligence technology at select McDonalds drive thrus since 2021.– Ever get your McDonald's order mixed up at an AI-powered drive-thru? The experiment behind the fast food giant's current automated order taker will soon be coming to a close.
“Our work with IBM has given us the confidence that a voice ordering solution for drive-thru will be part of our restaurants’ future,” McDonald's said in a prepared statement this week — adding that it would continue evaluations to “make an informed decision on a future voice ordering solution by the end of the year.”
In the U.S., Wendy’s partnered with Google Cloud to develop “Wendy’s FreshAI" chatbot. White Castle teamed up with SoundHound AI with a goal of bringing voice-powered AI technology to more than 100 restaurants by the end of 2024. And a handful of Panera,Beyond America, Popeyes U.K. also launched its first AI-powered drive-thru last month, after the company said a pilot program reported 97% accuracy.
McDonald's declined to comment about the automated order taker's accuracy. In an initial statement, IBM said that “this technology is proven to have some of the most comprehensive capabilities in the industry, fast and accurate in some of the most demanding conditions," but did not immediately respond to a request for further comment about specifics of potential challenges.
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