The newly announced program offers three levels of services ranging from custom badges to complete one-off vehicle personalization of your Lotus.
Lotus on Wednesday announced a new program that allows customers to customize their new cars. The service, called Lotus Chapman Bespoke, has three levels of intensity: Tailor-made, Collection, and One-off. These program levels vary from special colors and badges to the complete design of a one-of-a-kind Lotus built to your specifications. The program will be rolled out first in China on April 25 and then to the rest of the world over the coming months.
Now the drivers can enjoy creating their own innovations with Lotus Chapman Bespoke.” The first level of customization is the Tailor-made service. It offers customers a wider range of colors and designs to choose from and special touches like unique badges. The next level of customization is the Collection service. With this service level, customers can choose from a selection of limited-edition designs. The designs come from a collaboration between Lotus, artists, and other luxury brands.
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