Logitech CEO lays out the potential future of the mouse and keyboard. Logitech is working on a forever mouse that has a subscription-based model.
During a recent episode of The Verge’s Decoder podcast, Logitech CEO Hanneke Faber shed some possible insight into the company’s view on one of its most important products. Saying that “the mouse built this house,” Faber shares the planning behind a Forever Mouse, a premium product that the company hopes will be the last you ever have to buy. There’s also a discussion about a subscription-based service and a deeper focus on AI.
When asked about the Forever Mouse that she saw, Faber states that “ was a little heavier, it had great software and services that you’d constantly update, and it was beautiful.” “I am intrigued by a forever mouse or forever video conferencing solution that you just update with software and create a business model around that,” she says.
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