In complaints filed, the government alleged that Kohl’s and Walmart advertised towels, sheets, pillows, and other products as being made of bamboo when such products were actually made of rayon.
have agreed to pay a combined $2.5 million and $3 million in civil penalties, as part of settlements to resolve allegations of violations around the use of "bamboo" in marketing campaigns. , the two companies allegedly violated the Textile Fiber Products Identification Act and associated rules and the Federal Trade Commission Act by making deceptive claims about products supposedly made of bamboo.
According to the complaints, the companies have sold a swath of items advertised as bamboo-based, ranging from clothing to bedding to bath towels,Walmart, Kohl's falsely marketed 'bamboo' fiber in bedding, towels, bras: FTC The agency noted that Kohl’s and Walmart did so even though, in 2010, both had received letters from the FTC warning them that improperly advertising products made of rayon as bamboo violated the Textile Rules and FTC Act.
The new stipulated orders require Kohl’s to pay $2.5 million and Walmart to pay $3 million in civil penalties. The orders also bar Kohl’s and Walmart from making misleading or unsubstantiated claims that products are made of bamboo or provide environmental benefits if they are derived from bamboo.
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