I am a global CEO, entrepreneur, business leader, linguaphile, philanthropist, feminist, and mother. After living, studying, and working in five countries across the globe—and quitting a particularly nightmarish job—I decided it was time to chart my own future.
Famous For Her Bill Cosby Closing Statement, Kristen Gibbons Feden Shares Tips On How To Use Your Voice And Be Heard STEM subjects are too often portrayed as difficult, boring, intimidating and only for those who easily excel in math class, are self-taught master coders or build robots from scratch in their spare time.
With that in mind, I had the opportunity to speak with a founder who is actively deconstructing the misconceptions around STEM and making it possible for parents to introduce their children to these subjects in a variety of fun, engaging ways. Through her company KiwiCo, founder and CEO Sandra Oh Lin creates hands-on projects for young minds that make STEM both inviting and exciting.
When I started KiwiCo, I had experience in creating new consumer products and in e-commerce. I was a mom who wanted to encourage her kids to learn and build, but I couldn't find anything on the market that provided the level of hands-on experience and enrichment I was looking for. That’s where the idea for KiwiCo was born, and I started on my journey as an entrepreneur, developing projects and building activities for children in my garage.
These days, I think that people are sometimes scared of STEM. It seems foreign or hard. So, at KiwiCo, we do our best to point out where you can find STEM in your everyday life, and we try to provide explanations that are friendly and genuinely accessible. We believe that giving kids the confidence to understand the world around them can help them solve bigger challenges and tackle bigger opportunities.There’s so much that can go into choosing the right name for a business.
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