These playful impersonations aren’t coincidental: they are a dissent against Musk’s leadership.
But Twitter users are not always concerned with reproducing offline hierarchies of power — even public-facing personas regularly interact with everyday users.
The limited character count of a tweet means all users rely on creative strategies to communicate their messages. For instance, on a pre-Musk Twitter, verified users had the option to edit their display names. The name section is a playful space: used to creatively conceal an identity or temporarily partake in a viral platform trend (
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