I am a Seattle Content Creator. My blog and social media channels Emma's Edition encourages others to create their own experiences in style, one adventure at a time. As a fashion and lifestyle creator, I share everything from style tips to my journey as a content creator. I am the host of the Creative Edition Podcast.
... Reaching the right audience on social media is essential for building community and clarifying what type of content you create on social media.
Setting up your profile and optimizing your content can help you reach the right audience on Instagram, TikTok, Facebook, etc.... As a content creator, you want to ensure people know your name and username. Your target audience may have started following you because of a specific interest or your niche. Sharing your name on your social media page helps your community understand and connect with you.
People and potential brand partners evaluate your page in less than 10 seconds. Make it easy for your target audience to determine whether or not they'll find your content and page informative, entertaining, helpful, or aspirational they're looking for in your account.If you want to build a community with an audience in your region, adding where you live helps. You can add your city, state, or general area.
Now that you've updated your profile to ensure you reach your target audience on social media, here are a few tips on optimizing your content:Whether posting videos on TikTok or carousel posts on Instagram, it's helpful to use relevant hashtags in your posts. Hashtags on social media platforms today help categorize your content. They're essentially labels that allow you to tell your social media platform what the video, photo, posts, etc., is all about.
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