The Grammys will look a little bit different this year.
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Each year, the Recording Academy hosts a multitude of events to welcome the music industry during Grammy week and record labels do the same. However,Sony, Spotify, BMG and Warner Music Group among them — and instead are allocating resources to help those affected by the devastating Los Angeles-area wildfires.The Grammys will still take place on Sunday at the Crypto.
Ultimately, the Recording Academy decided to condense its pre-Grammy week plans to just four events, each featuring a fundraising element.an organization that helps music professionals who need financial, personal or medical assistance, will hold its annual Persons of the Year benefit gala celebrating the Grateful Dead.“We thought consolidating the events would allow us to have more impact,” Mason explains.
Don't expect a traditional telethon, but he says the show will feature announcements and activations in the arena. “The next phase will involve, you know, where they’re going to live, how are they going to replace maybe damaged or destroyed instruments, studios. How will they make a living? I’m sure there’ll be some mental health component that people may need assistance with. But it’s really across the board. But the early, immediate relief is around just the bare necessities.”There's no shortage of natural disasters, and they affect the music community too.
U.S. News Clive Davis Ben Winston Entertainment Harvey Mason Jr.
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