Sun Life launched its newest campaign called “Rise Together to a Bright New World” to inspire Filipinos especially OFWs and small business owners to turn their anxieties into action. BrandRap SunLifePH
With the general community quarantine now in place, employees are slowly returning to work as businesses start to reopen; but layoffs just keep coming.
“The Sun Life Rise Together campaign was created to inspire Filipinos to pull through and turn anxiety to action while working together to a bright new world,” said Mylene Lopa, Sun Life’s Chief Marketing and Client Officer. Micro, small, and medium enterprises are considered to be vulnerable as they manage two kinds of crises. The one at home as they try to ensure their family’s necessities are met and the other in their businesses as they try to look after the welfare of their employees.
The Sun Future-proof program provides business owners with a specialized advisor learning program on family business governance. It also offers a wide range of forums and webinars to help them future-proof both their personal and business goals. The personal program highlights income protection, health, child’s education, retirement, and wealth preservation and transfer.
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