Food chain innovates for customers, farmers

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Food chain innovates for customers, farmers
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As the disruption caused by the COVID-19 pandemic eases, American food chain Kenny Rogers Roasters is pursuing its aggressive growth plan that started even when the country was dealing with the major health crisis.

Nongovernmental organizations benefited by Farmvocacy include Tabang sa Dunong in the Bicol region that provides scholarships, additional livelihood, health and nutrition services and disaster relief. Kenny Rogers Roasters also supports the education of farmers’ children to improve the quality of life of farming families.

Another NGO that benefits from the grant is Mapalad Ka in Mindoro, which provides training and livelihood access to Mangyan communities through farming.Kenny Rogers Roasters’ Farmvocacy program allows its customers to support Filipino farmers as they face various challenges and promote well-being. Kenny Rogers Roasters, for example, launched its first Park and Order store and opened several drive-through outlets. The new stores provided customers more accessible, convenient and safer options to enjoy their favorite products from the chain.

Moreover, Kenny Rogers Roasters is not only expanding its physical presence but is also updating and diversifying its menu to make it more fun and exciting.

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