Later this year an AI health and fitness coach is coming to Fitbit trackers and Pixel Watch, via the Fitbit app. But you'll need to pay to access it.
Following the launch of its Pixel 10 family, Fitbit’s Head of Product Andy Abramson posted aabout the company’s plans to launch a “personal health coach” powered by Gemini artificial intelligence. It will be available first to users in the U.
S. from October, ahead of a planned release elsewhere further down the line.subscription to use this upcoming coach. It currently costs $9.99 a month, or $79.99 a year. “It constantly adapts based on your personal health and wellness metrics and is uniquely tailored to your goals and real-life circumstances,” says Abramson.The first feature of this AI coach is it will suggest custom workouts based on your fitness goals, your training readiness and a knowledge of what equipment you have access to. Google’s example of the dynamism of this is you can tell the coach you have strained your back, and it will be able to re-formulate daily exercise suggestions to suit. Google says this new AI health approach will also impact how sleep tracking and advice works in the Fitbit app. It claims to use “new advanced algorithms” and will notice patterns sleep tracking solutions currently don’t, like if you seem to be taking longer to drift off or are struggling with jet lag. Garmin has a jet lag advisor feature, but this AI-led alternative could take the required proactiveness out of the end user’s hands. What’s not yet clear is how useful this Fitbit AI coach will be for the more engaged and enthusiastic exercisers, the kind who might train for marathons, triathlons and other events. Fitbits are not currently the obvious choice for these more competitive athletes, with both Garmin and Apple offering better workout features at present. If Google does intend to compete with these platforms to attract less casual exercisers, it’s also going to be in competition with AI-based training platformThe AI coach feature will eventually be available to owners all supported Fitbit hardware, and toPart of the experience of this coach will play out as a chatbot, with Google using the example of someone asking the software if they should exercise in the morning or get more sleep.
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