The deal is the largest financial agreement the Fanatics has struck with a sports team, individuals with knowledge of the deal told CNBC.
Fanatics extended its partnership with soccer club Paris Saint-Germain in a 10-year agreement.
In this handout image provided by UEFA, Neymar of Paris Saint-Germain celebrates with Marquinhos after scoring his team's first goal during the UEFA Champions League round of 16 second leg match between Paris Saint-Germain and Borussia Dortmund at Parc des Princes on March 11, 2020 in Paris, France.Sports merchandising company Fanatics said Tuesday it has agreed to extend its partnership with soccer club Paris Saint-Germain.
In an email to CNBC, Fanatics executive chairman Michael Rubin called the agreement "exciting." He said it allows the company "to partner with one of the most progressive clubs worldwide that, like us, is consistently thinking about new and creative ways to grow their brand and transform the direct-to-consumer experience.
PSG, which has more than 5,000 licensed products, said it wants to double its total licensees over the next two years with the new deal.
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