The new Louis Vuitton 57th Street NYC temporary store boasts a restaurant, a chocolate shop, a trio of VIP suites and a collectible capsule line.
57th Street NYC — which opens on Friday for roughly three years as its nearby historic Fifth Avenue flagship undergoes an extensive renovation — boasts a restaurant and bar, a fine chocolate shop, a trio of VIP suites, a collectible capsule collection, and four gobsmacking five-story stacks of trunks in the atrium to rival the Manhattan skyline. Shohei Shigematsu, a-based partner of architecture firm OMA, developed the trunk towers.
Beccari also expects the temporary store — with Vuitton’s first food and beverage venture on U.S. soil — to further burnish its brand image, given“Post-election, we always had good business. So we hope to see that in the figures,” Beccari said in the interview last week, the day after Donald Trump won the presidential election with a promise of a new “golden era” for the U.S. economy. “We hope all that will translate into good business for us. The U.S.
Upon entering the store, there’s a display of hand-painted trunks inspired by the Empire State Building. Just ahead is the atrium with the soaring trunk towers. Level four is dedicated to the palate, housing Le Café Louis Vuitton and its concept of “luxury snacking” amid a café-cum-library setting featuring two walls of books. It’s where the mind can be fed as well as the stomach. Vuitton conscripted editor and curator Ian Luna to select more than 600 titles across art, architecture, fashion and cuisine.
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