Wellness Sushi, which also used crowdfunding platform SMBX for its flagship location on Colfax, hopes to raise $500,000 to add an outpost in Boulder.
Lee explains that he and his wife selected SMBX because “it's a really good platform for small investors.” Anyone can invest as little as $10 into Wellness Sushi’s small business bond, then receive monthly principal payments plus 10.75 percent interest. Wellness Sushi investors can also receive a tiered structure of benefits, including gift cards and lifetime discounts.
This is the second time the Lees have instituted a crowdfunding campaign through SMBX. After outgrowing their 166-square-foot pilot restaurant, they raised $60,000 and moved Wellness Sushi to its current location at 2504 East Colfax Avenue. Seventy-five percent of those funds was allocated to staffing, 20.5 percent was reserved for working capital, and 4.5 percent went to SMBX, covering its capital raise fee.
The menu will also see an upgrade, though the current selection of plant-based maki rolls, onigiri, ramen and rice bowls will remain — including favorites like the kakiage supreme roll, spicy tonkotsu ramen, and teriyaki beef onigiri made with vegan spam.
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