Dealers Concerned They'll Be Left Out Of Sony Honda Partnership | Carscoops carscoops
Mobility spokesperson Mai Nagadome says a lot of details about the plan still need to be finalized and added that the carmaker had not ruled out the possibility of selling through dealers, noting that customers would feel uneasy without a familiar after-sales service process.would consider working outside its current sales network which includes 1,100 Honda and 270 Acura dealers in the U.S.
“The cost of continuing to develop products along with EVs and autonomous tech and software for the next generation vehicles is proving to be quite the challenge,” said dealer principal of Atlanta-based Hennessy Automobile Companies, Peter Hennessy. “I get teaming up with Sony, but it should be done in conjunction with the dealer network, not outside it.”
The first EV to be produced by Sony Honda Mobility will feature an advanced in-car entertainment system, cloud-based software, and sensors that allow for in certain scenarios and Level 2+ in urban and highway driving. The vehicle will be produced at a new factory somewhere in the U.S. and will likely be exported to Japan and various European markets.
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