Cracker Barrel pledges to keep breakfast prices steady despite soaring egg costs due to the bird flu outbreak. The chain offers discounted breakfast specials and rewards loyalty members with double 'pegs' on egg dishes. This contrasts with Waffle House, which recently introduced a 50-cent surcharge per egg.
Egg prices are soaring, but Cracker Barrel is standing firm. As the bird flu outbreak causes costs to rise, the popular comfort-food chain says it will not be passing that expense onto customers. Instead, it’s keeping breakfast budgets intact and even offering an incentive for rewards members. Cracker Barrel has made it clear that its prices won’t be cracking under pressure. The chain reassured customers that despite the rising cost of eggs, it remains committed to affordability and hospitality.
Just days before Cracker Barrel’s announcement, Georgia-based Waffle House introduced a 50-cent surcharge per egg, citing the need for a targeted price adjustment rather than raising menu prices across the board."Consumers and restaurants are being forced to make difficult decisions," Waffle House said in a statement. "Rather than increasing prices across the menu, this is a temporary targeted surcharge tied to the unprecedented rise in egg prices.
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