This article argues that Elon Musk's increasingly authoritarian rhetoric and actions pose a significant risk, and that corporate America has a responsibility to hold him accountable. It highlights Musk's influence over crucial technology platforms and businesses, emphasizing the leverage companies, investors, and consumers hold to shape his behavior.
Since 2025 began, Elon Musk has registered his enthusiastic support for Alternative for Germany , a far-right political party notorious for its use of Nazi-era slogans and imagery. He's urged Germans not to give 'too much of a focus on past guilt.' In this country he is leading an effort to shut down or weaken a range of federal agencies, like USAID, that were created and funded by the U.S. Congress.
Companies that pour billions into advertising on X should deeply examine whether they want their brands associated with a man who amplifies white supremacist rhetoric. Many companies have already left X over these concerns, and others should follow suit. Advertising dollars are a powerful tool to motivate corporate accountability—one that must be leveraged here.Consumers and the public should recognize their power as well. Corporations follow the money.
Politics Business ELON MUSK CORPORATE AMERICA ACCOUNTABILITY AUTHORITARIANISM X (TWITTER)
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