A US lawmaker in Connecticut is pushing for a change in cinema programming by demanding movie theaters list the exact start time of films. Senator Martin Mooney's bill, submitted to the Connecticut General Assembly, aims to address what he calls 'an abuse of people's time' caused by lengthy preview screenings.
One US lawmaker is demanding a major change for cinema programming by submitting a bill that calls upon movie theater owners to begin listing the exact time that a film begins. Within 2024, the domestic box-office took a hit from a lighter schedule in the wake of industrial actions taken in 2023, leading to it becoming the first post-COVID 19 pandemic year to not perform better than the previous year.
What Mooney's Bill Could Mean For Cinemagoers While Exclusive To Connecticut Currently, Potential Following Bills Could Meet Resistance Close While it could mark a major way in how theaters operate, it is unlikely that Mooney's bill will have a nationwide effect anytime soon. Mooney's proposed bill was submitted to the Connecticut General Assembly rather than Congress, meaning that should it go ahead, it would only impact theaters within the state.
Posts However, should similar bills be submitted elsewhere, it could attract the attention of several parties. With audiences gathered in theaters for an average of 20–25 minutes, advertisers have a good opportunity to sell their product, be it the cinema itself advertising concessions, a studio previewing a new trailer, or another large corporation advertising their product. As such, it is likely a larger movement could prompt resistance from these bodies.
MOVIES THEATERS PREVIEW TIMES LEGISLATION CONNECTICUT
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