Mao Geping began its pre-deal investor education process and is aiming for a market debut on the main board in December, according to local media reports.
Securities Regulatory Commission in Beijing, the Hangzhou-based company on Wednesday passed the Hong Kong Stock Exchange’s hearing for an initial public offering., the Chinese online fashion retailer that’s said to be eyeing a London IPO, is still awaiting regulatory approval after filing a preliminary prospectus last November.
With a relatively even split between online and offline retail, the company has 372 points of sale across department stores inMao Geping Cosmetics owns two major cosmetics labels: its flagship brand Mao Geping and Zhi’ai Zhongsheng, or Love for Keeps. In the first six months of 2024, Mao Geping accounted for over 99 percent of the group’s total cosmetics sales. The company also owns a professional makeup school with nine branches across China. The educational branch brought in 71.
In 2000, Mao launched his namesake cosmetics brand alongside the makeup school business. Known for incorporating ancient Chinese aesthetics into product design, Mao’s company gained retail footing for its customized
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