Bud Light to spend 'heavily' on marketing after Dylan Mulvaney controversy: report

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Bud Light to spend 'heavily' on marketing after Dylan Mulvaney controversy: report
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Bud Light to spend 'heavily' after Dylan Mulvaney backlash

Former Anheuser-Busch President Anson Frericks reacts to Bud Light sales continuing to fall after the transgender ad controversy on 'The Evening Edit.'for Bud Light as the beer giant scrambles to recover after the brand's partnership with transgender influencer Dylan Mulvaney prompted a boycott from conservative drinkers.

Bud Light has faced intense backlash from longtime customers over its recent campaign with transgender activist Dylan Mulvaney.

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