Bud Light will be reportedly sponsoring an all-ages drag party despite the brand’s downturn after partnering with Dylan Mulvaney.
Bud Light will be reportedly sponsoring an all-ages drag party despite the brand’s downturn in the marketplace after partnering with transgender TikTok star Dylan Mulvaney.
The “all-ages Pride event” will reportedly happen in Flagstaff, Arizona. Titled “Pride of the Pines,” the event will include drag queens and other LGBTQ-themed performances. According to, the event lists Bud Light as one of its corporate sponsors and is even featured prominently on one of the posters. It will take place on June 17.
“The event is listed as a ‘family festival event’ and a family-friendly, ‘safe space’ for all visitors,” reported Fox News. “Other big-name companies sponsoring the all-ages event for Pride Month include Old Navy, Toyota and Coca-Cola USA, according to an event flyer. The Northern Arizona Pride Association lists a ‘No Nudity-City Ordinance’ for ‘all gender forms’ as one of the regulations for the park that the event will take place in.”, Bud Light Vice President of Marketing Alissa Heinerscheid was placed on a leave of absence for her role in pushing the ad.
“Given the circumstances, Alissa has decided to take a leave of absence which we support,” an Anheuser-Busch spokesperson
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