A historic rebrand of the Boy Scouts of America has been followed by a small uptick in young people joining what will now be called Scouting America.
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Roger Krone wears a Scouting America lapel pin during an interview in Irving, Texas, Wednesday, Feb. 5, 2025. Patricia Harrison adjusts items on the counter of Scouting America headquarters in Irving, Texas, Wednesday, Feb. 5, 2025. Michael Ramsey displays the Scouting America flag at the organization's headquarters in Irving, Texas, Wednesday, Feb. 5, 2025. Roger Krone, chief executive officer of Scouting America, describes the design of the organization's flag in Irving, Texas, Wednesday, Feb. 5, 2025. has been followed by a small uptick in young people joining what will now be called Scouting America, a welcoming sign as the organization tries to move past scandal and bankruptcy.
Although the majority of scouts are still boys, over 196,000, girls participated in Scouting America’s programs last year. More than 8,000 girls have earned the rank of Eagle Scout. Krone said the organization is working to digitize all its materials, creating a platform that will also allow for programs to be made multilingual. That, for instance, could help a parent who doesn't speak English follow along with their scout, he said.
Norman Rockwell Roger Krone Wally Tirado
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